In the world of application security, it takes a monster to fight a monster.

brand positioning / brand advertising / employee engagement / media strategy / social / website design / targeted ABM / trade show / digital game development

In the eyes of a Chief Information Security Officer (CISO), the security threat-scape is a monster. The Put a monster in your corner campaign told CISOs could fight back with a powerful ally of their own. Videos, a new web site, print and banner ads, trade show experiences, OOH, cool interactive games, and unique self-assessment tools helped buyers define their true security needs and empowered them to start securing their enterprises on their own terms.

case study