Enough with all the mumbo jumbo, let’s get to what matters.
direct response TV / direct response advertising / video development / website design / radio
By turning scanned receipts into expense reports automatically, Neat revolutionized the way the world managed expenses. But technology and the competition soon caught up, and Neat needed to pivot from a hardware-only consumer platform to a software offering designed to attract a new audience – small business. Combining direct TV, display, social, video, and native advertising with out-of-home, radio and geo-targeted mobile, this direct response campaign drove 20,000 new site visits and a 53% lift in CTR.
