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Simply put, Guardian makes understanding insurance easier.

digital strategy / digital advertising / product messaging media strategy / social / content development / video production

Not everyone understands the difference between standard health insurance and additional voluntary benefits. As open enrollment approached, Guardian Life wanted to create a content series to help employers and employees better understand how voluntary benefits work – and why they’re so valuable. The solution, Simply Put, a video series that answers everyday questions about these confusing insurance benefits in terms we can all understand.

Accident insurance

Attracting new employees

Hospital indemnity insurance

Supplemental health insurance

Critical illness insurance

Dental insurance