bluebird bio isn’t interested in developing long-term therapies found in the typical pharma playbook. Instead, they’re working to help our bodies cure themselves with a single treatment by recoding the faults in our genes – and the entire healthcare system. By approaching everything as an opportunity for change – be it science, insurance, or even the parts of our body that let us down – bluebird bio wants to give us the chance to write better endings to our life stories.