Inspired to win by the world around us.
brand positioning / brand advertising / employee engagement / media strategy / social / website design
Baxalta Pharmaceuticals, committed to advancing therapies in hematology, immunology, and oncology, wanted to communicate a simple message internally and externally: At Baxalta, your life is our inspiration. Airport, station domination, radio, digital display and event experiences captured the attention of known innovation districts, while digital and physical experiences united employees as a single, inspired global force around the world.